FILSCAP General Assembly 2024
2024
Visual identity elements design for FILSCAP's annual General Assembly, coinciding with the elections for the Board of Trustees. The objectives of the branding were to not only create material that would be exciting for new and old songwriters to attend the event, but to also clearly communicate the flow of the voting process for this year's elections.​
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As a Multimedia Officer, I was mainly responsible for the design, but have also done photo and video coverage during the event.
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Poster Explorations:
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Ideas for the main poster initially emphasized on the guest performer and the location of the event. However, the main poster was chosen instead as it provides a better balance between showing the main focus of the event being the General Assembly and having Side A, a prominent band in the Philippines especially during the late 80's to early 2000s, as the guest performer for the event.
Social Media Post Template & Ticket Designs:
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Social media post template, Early Bird and Raffle Ticket designs, and Major Raffle Video Post. A photo from the 2023 General Assembly was utilized to keep the layout simple while providing texture along with the paper textures consistent throughout all branding materials.
Selected Event Photos & Recap Reel:
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